Appropriate. Effective style follows the customs and tastes of different peoples and different ages. One of the admirable characteristics of Christian preaching is its ability to adjust to the people of a given time period and to relate to them effectively.36 Lloyd Perry observed: The language the preacher employs should be contemporary and readily recognizable by the average man or woman. The phraseology used should be in terms of present needs and problems. Jesus Himself used a language of life